More cuteness less fact. We all know that people turn off when it comes to the possibility of being loaded up on fact and stats, esp when concerning the perilous state of the environment. There is just too much to know and not enough room in the frontal lobe to store it. It also adds to ones environmental lethargy - ie how the fuck can little me possibly do anything to combat 'THAT'... The best way for us designers / artists / humans to keep issue at the front of everyone's mind is with emotion. Hard effective emotive messaging. Well soft is this case. Love it.
No comments:
Post a Comment